Surex­port B.V.

HVG Law advised Surexport, a portfolio company of Alantra Private Equity, on the acquisition of a majority stake in the Jong Fruit group


Surexport is a wholesaler active in the marketing, processing and trading of fruit. Surexport employs more than 1,000 people dedicated to the production and export of high-quality berries. Surexport manages 1,600 hectares of cultivated land in Spain, Morocco, Portugal and Kenya. Its production includes strawberries, blueberries, raspberries and blackberries. With this impressive scale and geographical spread, Surexport is a leading player in the fruit industry.


The Jong Fruit group grows no less than 2,500,000 kilograms of strawberries annually. The group is committed to delivering consistently high quality and supplying the (inter)national market with the best strawberries. Within the Jong Fruit group, a team of more than 200 people is committed to the production and quality of the strawberries. The Jong Fruit group has expanded in recent years by, among other things, constructing tray fields for the cultivation of its own plants and setting up an employment agency for the horticultural sector.


With the acquisition of the Jong Fruit group, Surexport has secured a strong partner, allowing the group to further expand and develop its activities in the future.

"We congratulate Surexport and JongFruit on this important strategic transaction."

Joram van den Berg

[email protected] +31 6 55 44 20 04